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Privacy Policy
This Privacy Policy describes how Capella Wellness Private Limited ("We", "Us", "Company" or "Our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from our Website ("marmelobeauty.com") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
To provide You with Our uninterrupted use of the Website, We may collect and, in some circumstances, disclose information about you with your permission. To ensure better protection of Your privacy, We provide this notice explaining Our information collection and disclosure policies, and the choices You make about the way Your information is collected and used.
Index:
This Privacy Policy shall be in compliance with the General Data Protection Regulation (GDPR) in effect from May 25, 2018, and any and all provisions that may read to the contrary shall be deemed to be void and unenforceable as of that date. If you do not agree with the terms and conditions of our Privacy Policy, including in relation to the manner of collection or use of your information, please do not use or access the Site. If you have any questions or concerns regarding this Privacy Policy, you should contact our Customer Support Desk at info@marmelobeauty.com.
ANY CAPITALIZED WORDS USED HENCEFORTH SHALL HAVE THE MEANING ACCORDED TO THEM UNDER THIS AGREEMENT. FURTHER, ALL HEADINGS USED HEREIN ARE ONLY FOR THE PURPOSE OF ARRANGING THE VARIOUS PROVISIONS OF THE AGREEMENT IN ANY MANNER. NEITHER THE USER NOR THE CREATORS OF THIS PRIVACY POLICY MAY USE THE HEADING TO INTERPRET THE PROVISIONS CONTAINED WITHIN IT IN ANY MANNER.
INFORMATION WE COLLECT
We are committed to respecting Your online privacy. We further recognize Your need for appropriate protection and management of any Personal Information You share with us. We may collect the following information:
- Personal data including but not limited to Name, Address, Contact Number, and Email ID.
- Information is collected through permission derived by the Website for Location access, storage permissions etc.
- Tracking Information such as, but not limited to, the IP address of your device and Device ID when connected to the Internet. This information may include the URL that you just came from (whether this URL is on the Website or not), which URL you next go to (whether this URL is on the Website or not), your computer or device browser information, and other information associated with your interaction with the Website;
- Details of Website usage for analytics.
This privacy policy also applies to data we collect from users who are not registered as members of this Website, including, but not limited to, browsing behavior etc. We also collect and store personal information provided by You from time to time on the Website. We only collect and use such information from you that we consider necessary for achieving a seamless, efficient, and safe experience, customized to your needs including:
- To enable the provision of services opted for by you;
- To enable the viewing of content in your interest;
- To communicate the necessary account and product-related information from time to time;
- To allow you to receive quality customer care services and data Collection;
- To comply with applicable laws, rules and regulations;
Where any service requested by You involves a third party, such information as is reasonably necessary by the Company to carry out Your service request may be shared with such third party. We also do use your contact information to send you offers based on your interests and prior activity and also to view the content preferred by you. The Company may also use contact information internally to direct its efforts for service improvement but shall immediately delete all such information upon withdrawal of your consent for the same through an email to be sent to info@marmelobeauty.com
To the extent possible, we provide You with the option of not divulging any specific information you wish for us not to collect, store or use. You may also choose not to use a particular service or feature on the Website and opt out of any non-essential communications from the Website.
Further, transacting over the internet has inherent risks, which you can only avoid following security practices yourself, such as not revealing account/login-related information to any other person and informing our customer care teams about any suspicious activity or where your account has/may have been compromised.
OUR USE OF YOUR INFORMATION
The information you provide shall be used to provide and improve the service for you and all users.
- To provide you with services on your request.
- For maintaining an internal record.
- To enhance the Services provided.
- For maintaining records under the legal and statutory provisions.
For more details about the nature of such communications, please refer to our Terms of Service. Further, your data and Sensitive Personal data may be collected and stored by Us for internal records.
We use Your tracking information, such as IP addresses and or Device ID, to help identify you and gather broad demographic information and make further services available to you.
We will not sell, license, or trade Your personal information. We will not share your personal information with others unless they act under our instructions, or we are required to do so by law.
Information collected via Our server logs includes users' IP addresses and the pages visited; this will be used to manage the web system and troubleshoot problems. We also use third-party analytics, tracking, optimization and targeting tools to understand how users engage with our Website so that we can improve it and cater personalized content/ads according to their preferences.
HOW INFORMATION IS COLLECTED
Before or at the time of collecting personal information, we will identify the purposes for which information is being collected. If the same is not identified to you, you have the right to request the company to elucidate the purpose of the collection of said personal information, pending the fulfillment of which you shall not be mandated to disclose any information whatsoever.
We will collect and use your personal information solely to fulfill those purposes specified by us, within the scope of the consent of the individual concerned or as required by law. We will only retain personal information as long as necessary for the fulfillment of those purposes. We will collect personal information by lawful and fair means and with the knowledge and consent of the individual concerned.
Personal data should be relevant to the purposes for which it is to be used and, to the extent necessary for those purposes, should be accurate, complete, and up to date.
USER GENERATED CONTENT
The Services may enable you to post product reviews and other user-generated content. If you choose to submit user-generated content ("UGC") to any public area of the Services, this content will be public and accessible to anyone.
We do not control who will have access to the information that you choose to make available to others and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use, or misuse of any information that you disclose or receive from third parties.
EXTERNAL LINKS ON THE WEBSITE
The Website may include advertisements, hyperlinks to other Websites or resources. We have no control over any other Website or resources or contents available on this other Website provided by companies or persons other than Us. You acknowledge and agree that we are not responsible for the availability of any such external sites or resources and do not endorse any advertising, services/services, or other materials on or available from such Websites or resources. You acknowledge and agree that We are not liable for any loss or damage which you may incur as a result of the availability of those external sites or resources or as a result of any reliance placed by you on the completeness, accuracy or existence of any advertising, services, or other materials on, or available from, such Website. This external third-party Website and resource providers may have their privacy policies governing the collection, storage, retention, and disclosure of Your Personal Information that You may be subject to. We recommend that you enter the Website and review its privacy policy.
DATA PROTECTION FOR INDIVIDUALS UNDER THE AGE OF EIGHTEEN
The Services are not intended to be used by individuals under the age of eighteen (18), and we do not knowingly collect any personal information about them. If you are the parent or guardian of a minor who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. If we become aware that we have inadvertently received Personal Information from a minor on our Website, we will delete the information from our records.
COOKIES
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. By continuing to browse the site, you agree to our use of cookies. Cookies contain information that is transferred to your computer’s hard drive. You can set your browser to refuse all or some browser cookies or to alert you when a Website is set to access cookies. If you disable or refuse cookies, please note that some parts of this Website may become inaccessible or not function properly. A list of the type of cookies we use is as follows;
- Strictly necessary cookies. These are cookies that are required for the operation of our Website. They include, for example, cookies that enable you to log into secure areas of our Website, use a shopping cart or make use of e-billing services.
- Analytical/performance cookies. They allow us to recognize and count the number of visitors and to see how visitors move around our Website when they are using it. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.
- Functionality cookies. These are used to recognize you when you return to our Website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Targeting cookies. These cookies record your visit to our Website, the pages you have visited and the links you have followed. We will use this information to make our Website and the advertising displayed more relevant to your interests. We may also share this information with third parties for this purpose.
- Persistent cookies – These cookies are stored in your device's browser and used whenever you visit our Website. These cookies help us remember your settings and preference(s) to make your next visit more convenient. For instance, these cookies will ensure you will not have to log in again. It will also remember the users' language preferences on their next visit.
- Session cookies are temporary cookies that remain in the cookies archive of your browser until you leave our Website. The information we receive using these cookies helps us to analyze web traffic patterns, enabling us to identify and troubleshoot problems and provide a better navigation experience.
- Advertising cookies - These cookies help us provide relevant ads to measure the performance of the advertisers’ campaign by analyzing your interaction with the advertiser’s ads. For example, it helps us determine the number of times users have clicked on an advertiser’s ad and have visited the advertiser’s website.
- Web beacons - these are tiny graphic images (also known as “pixel tags” or “clear GIFs”). We use web beacons and cookies to identify our users and their behavior. We use web beacons for the following purposes:
- To track user activity on our website and improve our services.
- To analyze user engagement with our emails and improve our email campaigns.
- To measure the effectiveness of our advertising and marketing efforts.
Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies), you may not be able to access all or parts of our Website.
DEVICE FINGERPRINTING
In addition to cookies, we also use device fingerprinting to collect information about your device and browser. Device fingerprinting is a technique which combines certain information that we collect from the device from which our users are accessing our Services. When you browse our website, we obtain certain information from and in relation to your devices and their configuration, such as your IP address, the OLX country domain you are using, your device language settings, your device brand and type, your device operating system and version, browser type and version, and device-specific software information. On the basis of this user device information, we create a specific device fingerprint. The device-related information and fingerprint we obtain are not unique and are instead a set of information indicating particular information about the device that is being used to access our Services at a particular moment. We cannot identify a user on the sole basis of the collected device information. This device-related information enables us to associate user accounts with a respective fraud score based on a partly automated process, using algorithms in combination with human review and moderation. If the fraud score indicates that a specific user account is likely to be fraudulent, we will ban the respective user and the account. The information we obtain in this process is used solely for the purposes of customer safety and security and fraud prevention and is subject to highly restrictive access rights for selected customer safety and security specialists. We do not share this information with third parties. The use of this device fingerprinting technique is necessary to keep up with the constantly changing developments in online fraud and to ensure our Services are safe and secure for our users. If you believe that you have been wrongfully banned, please read our policies and procedures outlined here, and contact us at info@marmelobeauty.com to appeal your ban and provide evidence to support your case. If we find that you were banned in error, we will take corrective action and reinstate your account as soon as possible.
GOOGLE ANALYTICS
We use Google Analytics to help us to understand how you make use of our content and work out how we can make things better. These cookies follow your progress through us, collecting anonymous data on where you have come from, which pages you visit, and how long you spend on the site. Google then stores this data to create reports. These cookies do not store your personal data.
The information generated by the cookie about your use of the Website, including your IP address, may be transmitted to, and stored by Google on servers in the United States. Google may use this information for the purpose of evaluating your use of the Website, compiling reports on Website activity for us and providing other services relating to Website activity and internet usage. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. By using this Website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
The Google Website contains further information about Analytics and a copy of Google's privacy policy pages.
GOOGLE ADSENSE
Google AdSense is a tool that allows Website publishers to deliver advertisements to site visitors in exchange for revenue calculated on a per-click or per-impression basis. To do this, Google uses cookies and tracking technology to deliver ads personalized to a Website user/visitor. In this regard, the following terms are specified to the Users:
- Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our Website or other Websites.
- Google's use of advertising cookies enables our partners and us to serve advertisements to you based on their visit to our Website and/or other Websites on the Internet.
- You may opt-out of personalized advertising by visiting Ads Settings.
- All advertisements of third parties on our Website are for informative purposes only and neither the Website nor the Company guarantees or bears liability for the authenticity of the advertisements.
- At no point will the Company permit its competitors to advertise on the Website.
- You may visit the links in the advertisements at your own risk or choose not to accept the cookies permitting third parties to display their advertisements.
YOUR RIGHTS
Unless subject to an exemption, you have the following rights concerning your data:
- The right to request a copy of the data which we hold about you;
- The right to request any correction to any personal data if it is found to be inaccurate or out of date;
- The right to withdraw Your consent to the processing at any time;
- The right to object to the processing of personal data;
- The right to complain about a supervisory authority.
- The right to obtain information on whether personal data are transferred to a third country or an international organization.
Where you hold an account with any of our services, you are entitled to a copy of all personal data which we hold concerning you. You are also entitled to request that we restrict how we use the data in your account when you log in.
COMPLIANCES
Indian Compliances
- This legal agreement is an electronic record in terms of the Indian Information Technology Act, 2000 and rules there under as applicable and the amended provisions about electronic records in various statutes as amended by the Indian Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures.
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This legal document is published in accordance with the provisions of Rule 3 (1) of the Indian Information Technology (Intermediaries guidelines) Rules, 2011 and Rule 4 of the Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 of Information Technology Act, 2000 amended through Information Technology Amendment Act, 2008 that require publishing the Terms of Use and practices for access and usage of any functional Website.
GDPR Privacy Rights
General Data Protection Regulation or GDPR gives certain rights to individuals in relation to their personal data. Accordingly, we are happy to offer transparency and access controls to help Users take advantage of those rights. As available, except as limited under applicable law, the rights afforded to individuals are:
- Right of access- the right to be informed of, and request access to, the data we process about you,
- Right to rectification – the right to request that we amend or update your data where it is inaccurate or incomplete,
- Right to erasure- the right to request that we delete your data,
- Right to restrict – the right to request that we temporarily or permanently stop processing all or some of your personal data,
- Right to object – the right to object to us processing your personal data on grounds relating to your particular situation. Along with the right to object to your personal data being processed for direct marketing purposes,
- Right to data portability – the right to request a copy of your personal data in electronic format and the right to transmit that personal data for use in another party's service,
- Right not to be subject to automated decision-making, the right to not be subject to a decision based solely on automated decision-making, including profiling, where the decision would have a legal effect on you or produce a similarly significant effect.
CONFIDENTIALITY
You further acknowledge that the Website may contain information that is designated confidential by us and that you shall not disclose such information without our prior written consent. Your information is regarded as confidential and, therefore, will not be divulged to any third party unless, if legally, required to do so to the appropriate authorities. We will not sell, share, or rent your personal information to any third party or use your email address for unsolicited mail. Any emails sent by us will only be in connection with the provision of agreed services, and you retain sole discretion to seek for discontinuation of such communications at any point in time.
OTHER INFORMATION COLLECTORS
Except as otherwise expressly included in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you. To the extent that you disclose your information to other parties, whether they are on our Website or other sites throughout the Internet, different rules may apply to their use or disclosure of the information you disclose to them. To the extent that we use third-party advertisers, they adhere to their privacy policies. Since we do not control the privacy policies of third parties, you are subject to ask questions before you disclose your personal information to others.
OUR DISCLOSURE OF YOUR INFORMATION
We may host surveys for survey creators for our Website who are the owners and users of your survey responses. We do not own or sell your responses. Anything you expressly disclose in your responses will be disclosed to survey creators. Please contact the survey creator directly to understand better how they might share your survey responses.
Information collected will not be considered as sensitive if it is freely available and accessible in the public domain or is furnished under the Right to Information Act, 2005, any rules made thereunder or any other law for the time being in force.
Due to the existing regulatory environment, we cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. By example (without limiting and foregoing), we may be forced to disclose information to the government, law enforcement agencies or third parties. Therefore, although we use industry-standard practices to protect your privacy, we do not promise, and you should not expect, that your personally identifiable information or private communications will always remain private. We do, however, assure you that any disclosure of your personally identifiable information shall be personally intimated to you through an email sent to your provided email address.
As a matter of policy, we do not sell or rent any personally identifiable information about you to any third party. However, the following describes some of the ways that your personally identifiable information may be disclosed:
- External Service Providers: There may be several services offered by external service providers that help you use our Website. If you choose to use these optional services and in the course of doing so, disclose information to the external service providers and/or permit them to collect information about you, then their use of your information is governed by their privacy policy.
- Law and Order: We cooperate with law enforcement inquiries, as well as other third parties, to enforce laws, such as intellectual property rights, fraud, and other rights. We can (and you authorize us to) disclose any information about you to law enforcement and other government officials as we, in our sole discretion, believe necessary or appropriate in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose you or us to legal liability.
ACCESSING, REVIEWING AND CHANGING YOUR PROFILE
You can review and change the information you submitted except the Contact Number and Email ID. An option for facilitating such change shall be present on the Website, and the User shall facilitate such change. If you change any information, we may or may not keep track of your old information. We will not retain in our files information you have requested to remove for certain circumstances, such as to resolve disputes, troubleshoot problems and enforce our terms and conditions. Such prior information shall be removed entirely from our databases, including stored ‘backup’ systems. If you believe that any information we are holding on to you is incorrect or incomplete or to remove your profile so that others cannot view it, the User needs to remediate and promptly correct any such incorrect information.
SECURITY
We treat data as an asset that must be protected against loss and unauthorized access. We employ many different security techniques to protect such data from unauthorized access by members inside and outside the Company. We follow generally accepted industry standards to protect the Personal Information submitted to us and the information that we have accessed.
However, as effective as encryption technology is, no security system is impenetrable. Our Company cannot guarantee the security of our database, nor can we guarantee that the information you provide won’t be intercepted while being transmitted to the Company over the Internet.
SEVERABILITY
Each paragraph of this Privacy Policy shall be and remain separate from and independent of and severable from all and any other paragraphs herein except where otherwise expressly indicated or indicated by the context of the agreement. The decision or declaration that one or more of the paragraphs are null and void shall not affect the remaining paragraphs of this privacy policy.
AMENDMENT
Our Privacy Policy may change from time to time. The most current version of the policy will govern our use of your information and will always be on the Website. Any amendments to this Policy shall be deemed as accepted by the User on their continued use of the Website.
CONSENT WITHDRAWAL, DATA DOWNLOAD & DATA REMOVAL REQUESTS
To withdraw your consent, or to request the download or delete your data with us for any or all our services at any time, please email to info@marmelobeauty.com
CONTACT US
If you have any questions or concerns, you can reach us via email at info@marmelobeauty.com
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SKIN LIKE MAKEUP
Our philosophy revolves around embracing skin's natural radiance, creating a look that's as fresh as a summer morning dew. Guided by transparency and driven by vibrant hues, we reimagine beauty standards by offering innovative & effective formulations that enhance your skin giving you a makeup that feels natural and comfortable.
MEET THE FOUNDERS
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SWETHA CHIDAMBARAM
Since my early years, I harboured a profound interest in makeup and I commenced my professional journey in advertising agencies, later transitioning to a role within the FMCG sector, where I garnered invaluable insights into the realm of personal care.
Marmelo was conceived with the concept Inspired by the ethereal beauty of summer mornings, the gentle warmth of the sun, and the divine feeling of embracing goddess vibes, I embarked on a journey to create makeup that captured these sensations.
My goal is very clear: It was to
empower individuals to embrace their unique radiance and feminine energy. Each creation is imbued with my passion for self-expression and my belief in the profound impact of self-care rituals. Join us as we celebrate the empowerment through Marmelo's Exquisite offerings -
AGASHYA MANIVASAGAM
Three years ago, I found myself at a crossroads. I had built a career in IT, despite the success, I couldn't shake this feeling of restlessness. The fire for creativity and artistry never dimmed in me. It was only a matter of time before realized that my true calling lay in the world of makeup.
I found myself looking for products that would flatter every complexion. every skin type, that would suit my different clients. I wanted makeup that didn't just sit on the surface but became one with the skin, enhancing its natural radiance. Today, curating a brand that reflects my values and passions is very rewarding.
At Marmelo Beauty, we celebrate the beauty of simplicity. I personally love minimal fresh makeup and I ensure this is woven into every product we make here in this brand but more than that, we're about empowering you to feel confident in your own skin. We’re not here to hide imperfections; we're here to enhance your natural beauty, to help you shine from the inside
out.